ki-zum-anfassen
Website check: Is your website found by AI? (GEO live)
More and more people are no longer asking Google, but ChatGPT, Perplexity, or Google’s AI answers: “Which tradesperson in Schwerin does …?”, “Who provides advice on funding?” Whether your company appears in these answers is decided on your website. That evening we will review your website together and see how well AI systems can find, understand, and cite it. The keyword for this is GEO – Generative Engine Optimization.
Who is the evening for?
For self-employed professionals, entrepreneurs, associations, and anyone who already has a website or is planning one — no technical knowledge required. If you know how to open your website in a browser, you’re in the right place.
How the evening will go
- Brief explanation (15 minutes): What is GEO, how does it differ from classic SEO, and why do AI systems cite some websites and not others?
- Live check: We have your website checked with our free SEO/GEO check and review the result together.
- Review together: Is your website accessible to AI crawlers? Do your pages answer your customers’ questions directly? Are titles, descriptions, and structured data correct?
- Practical test: We ask ChatGPT and similar tools live about your industry in your city – and see who gets mentioned.
- Your next steps: Everyone leaves with a short list of the most important improvements.
What you should bring
- A laptop or tablet (a smartphone will do in a pinch)
- The address of your website
- Two or three questions your customers typically ask
No website of your own? Come anyway — we’ll use example sites, and you’ll leave with what to pay attention to when building one.
What you take away
- A clear picture of how AI search systems select websites
- The result of the website check for your own site
- A checklist with the key levers – from answer-first copy to structured data
For pre-reading: GEO instead of SEO, be found in ChatGPT and Perplexity and llms.txt, Schema.org & Co.. The term is explained in our glossary: GEO.
AI you can touch is bettersorted’s open evening series in Schwerin: every last Wednesday of the month, free of charge, with drinks and time for questions. More about the series at AI you can touch.
— Website-Check · GEO · Bring deine URL mit
Frequently asked questions
What does participation in the website check cost?
+−
Nothing. KI zum Anfassen is free of charge. Registration helps us with planning, but it is not required.
Do I need prior knowledge of SEO or AI?
+−
No. We explain everything from the ground up and review your website together. You do not need any technical knowledge.
Do I need to have my own website?
+−
No. Without your own website, we work with example pages, and you take away what you should pay attention to when building or relaunching one.
What is GEO anyway?
+−
GEO stands for Generative Engine Optimization: preparing websites so that AI systems such as ChatGPT, Perplexity, or Google’s AI answers can find them, understand them, and cite them as a source.
Where does the evening take place?
+−
At the “tisch”, Wittenburger Str. 16/a/b in 19053 Schwerin, on Wednesday, 28 October 2026, from 6:30 p.m.